A logo is important to your business because it communicates ownership, quality, and values. Since your logo is likely to be one of the first interactions consumers have with your company and it is your opportunity to make a solid first impression, show you deliver a quality service, and visually express your purpose.

The logo design and Visual Identity (VI) design may both seem to be thought of as visual design, but their functions are very different. Logo design is in fact part of VI design, but VI design includes more than just the logo. Theoretically, logo design centres its values on the business’s recognizable brand connotation while the VI design emphasise more on the entire visual scheme.

Definitely! During our first initial appointment, our designers will sit down with you and brainstorm ideas and concepts together. Design itself is something very subjective. Even people who don't know anything about arts or design can still have an impression of what they would like to see on their logo. However, without professional training, it is not so easy to materialize the image in your mind. Don’t worry, our professional designers at MOOC can help. Our designers will guide you step by step and help you find your brand’s image through numerous visual examples. Even without any artistic background, our designers will assist you to create the best design for your brand.

It depends, the process varies depending on the complexity of the design, as well as the number of modifications made to the design. At MOOC, we value perfectionism; we will make as many versions as needed to make sure our clients get the best they want.